What really motivates a rider like Bernard Lazar, who could be well into his 40s, to ride all way from his hometown in Kochi in Kerala on his Indian Roadmaster motorcycle to join another set of gritty Indian Motorcy...
Polaris India Pvt. Ltd, a wholly owned subsidiary of Polaris Industries Inc., has taken the adventure quotient for enthusiasts in Bengaluru a notch higher by inaugurating the second branch of Dirt Mania Adventure in...
Trek, one of the world's leading bicycle manufacturers, is set to launch ‘Trek Ride Camp’ across Delhi, Mumbai, Bengaluru and Chennai for fitness and cycling enthusiasts. ‘Trek Ride Camp’ will take place in the abov...
Leading two-wheelers manufacturer in India Hero MotoCorp Ltd announced cricket icon and captain of the Indian National Cricket Team Virat Kohli as its brand ambassador. Virat will start his innings with Hero MotoCor...
Maruti Suzuki India Limited has flagged off a unique ‘Quick Response Team on Bikes’ to offer faster on-road assistance for customers’ cars. A first-of-its-kind integrated initiative in India, the Quick Response Team...
Trek Bicycle has launched the latest generation of its ground-breaking aerodynamic race bike, Madone. Renowned for its ability to balance aerodynamics with ride quality, the new Madone has been updated with key tech...
Triumph Motorcycles India marked the 72nd Independence Day of India with special Triumph Freedom Ride held across its dealerships in India. Celebrating the spirit of freedom, 513 riders from the Riders Association o...
In a bid to celebrate the spirit of brotherhood across three nations - India, Myanmar and Thailand, Suzuki Brotherhood Tri-cultural ride was flagged-off on the occasion of India’s 72nd Independence Day. The 4200 kms...
Luxury motorcycle brand Ducati successfully concluded its first Independence Day Ride in India, in partnership with Lotus Petal foundation. Over 350 Ducatisti from across the Ducati dealer network came together to c...
World X Series, an uber rich lifestyle rally series has announced its maiden India edition. The rally that will be held from October 11 to 14, 2018 will commence and conclude in Delhi.
Uno Minda Ltd., a leading Tier 1 supplier of Proprietary Automotive Solutions to Original Equipment Manufacturers (OEMs), has launched India’s first GPT-enabled WTUNES-464DN-GPT Android Music System i...
Energizer and Assurance Intl Limited have collaborated on a new line of automotive oil that will be sourced, manufactured, and distributed in India to complement the existing STP product portfolio in ...
The Uno Minda D-90 horn has a two-year manufacturing warranty and is competitively priced between Rs 295 and Rs 855. It can be conveniently purchased from a variety of top-tier online and offline reta...