Specialised Electric Vehicle Financing – nurturing sustainability

EVs constitute around 1.3% of India's new vehicle sales. While this market share is progressively rising, expediting adoption requires mitigating the obstacles that hinder customers from transitioning to electric m...

What’s with journalists these days?

What’s with journalists these days? Has journalism changed from being a noble profession to one that is ignoble? It seems that it has become a profession of jokers, extortionists, political stooges and spineless boy...

In this “FILTY” world of ours, journalists have to slog a lot!

What began as a personal interaction platform of sorts has taken on an extremely complex form, more elaborate then Chinese whispers. I call it a ‘FILTY’ world. So what exactly is this world? It’s just a word I coi...

From auto journalists to pretty cheer girls, the transition is quite apparent!

Cheer girls have an entertaining task before them. In fact, cheerleading is defined as an activity that involves participants (usually girls in skirts, waving colourful and glittering pom poms) swaying their hips an...

Auto Journalists: Do the new IT rules on freebies include us?

It’s been several months since I accepted a car or bike “review” invitation. Yes, I miss reviewing new cars and bikes. There is no denying that fact. OEMs continue to shower journalists with free air travel, free 5-...

 “Ji Shaab” and the comical role of journalists today

As I was growing up I loved watching Hindi movies. During the 1980s and 1990s, and perhaps before that too, there was a “Bahadur” character in every other movie who always responded to his master by saying, “Jee Sha...

Ever been on drugs? Ever quit the habit?

Getting hooked on #narcotics substances can be very dangerous. They destroy lives, minds and souls. The sale and consumption of illegal narcotics are rampant across the globe. The first time I had a narcotic substan...

Auto Journalist or Influencer, or is it two-in-one? Part 3 of 3

Yes, I know auto journalists and the organisations they work for are not rich in the real sense. Auto journalists cannot travel all over the world and drive fancy cars and bikes by spending their own money. No media...

Auto Journalist or Influencer, or is it two-in-one? Part 2 of 3

As a B2C auto journalist, I was exposed to the world of glitz. Almost every car and bike launch, besides first drives and rides, meant free five star stays, free flights, free food and wine and at the end of the d...

Auto Journalist or Influencer, or is it two-in-one? Part 1 of 3

OEMs are basically manufacturers of cars, two wheelers and other vehicles. I have often asked myself, are OEMs like the Pied Piper of Hamelin in the poem written by Robert Browning. And are we journalists and influe...

JOURNALISTS & PR PROFESSIONALS- PART 1 OF 9

For more than a decade from the 1980s to 1990s, I was a business journalist working in different newspapers. #Journalists at that time were known for their ethics, self-respect, high moral standards and their vast k...




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