The 16th edition of the 2018 Maruti Suzuki Desert Storm was flagged off from The Great India Place Noida mall on March 18, 2018. The rally is set to explore new terrains, covering a total distance of 2300 kms.
Triumph Motorcycles India further strengthened its association with the California Superbike School (CSS) for the fourth year in a row. With the aim to make world-class motorsports skills accessible to talented enth...
Mahindra Racing, the only Indian team to compete in the ABB FIA Formula E Championship, has announced the formation of a strategic partnership with Pininfarina (a Mahindra Group owned company) and Tech Mahindra. Thi...
The prestigious Italian brand Alfa Romeo owned by Fiat Chrysler Automobiles (FCA) has signed a multi-year technical and commercial partnership agreement with Swiss Sauber F1 Team for participation in the Formula 1 w...
The Sherco TVS Factory Rally team announced its three-rider squad for Dakar 2018. The squad comprises of Joan Pedrero of Spain, Adrien Metge of France and Aravind KP from India. Of the three riders, 39-year-old Joan...
Hero Cycles Pvt. Ltd, the world’s largest bicycle manufacturer, has announced its new IPL partnership as the Principal Sponsor of Kings XI Punjab, the home team of the company which is headquartered in Ludhiana.
The muscular and mean looking IronScorpion HMV driven by an American driver is among the record 40 entries that have come its way for the fourt edition of the Force Gurkha Rainforest Challenge (RFC) India to be held...
Maruti Suzuki will now soon be lording over the high seas too. Procam International, known for hosting long distance running in the country, especially the Mumbai marathon, is launching the Nexa P1 Powerboat, Indian...
Sam Sunderland of KTM took his first Dakar win in Buenos Aires after two failed attempts in previous years, ensuring the trophy stays with the official KTM team. Stéphane Peterhansel defended his crown at the wheel ...
Nasser Al Attiyah offered Toyota its 5th stage victory in the history of the Dakar and the third since the arrival of the Hiluxes after the special win in 2013 by Giniel de Villiers and another in 2015 by Yazeed Al ...
Hero MotoSports Team Rally, the motor-sport division of two-wheeler manufacturer, Hero MotoCorp Ltd. (HMCL), has showed a glimpse of their off-roading prowess at the Hero Centre of Innovation and Technology (CIT), J...
Continuing the momentum following Andretti Autosport’s 1 – 2 finish at the epic 100th Running of the Indianapolis 500, the team’s partnership portfolio continues to grow with the addition of Magneti Marelli, a globa...
Delhi-based Cougar Motorsport Pvt. Ltd. has got itself all winched. The company has announced a collaboration with US-based Warn Industries, Inc., world’s number one manufacturer of off-road equipment and accessorie...
India’s ace rally rider CS Santosh who was placed 16th place in the Merzouga Rally in Morocco (Africa), which forms part of the Dakar Series, will now be spending the next three months in Europe to train for the nex...
First the scrutineering, then kicking off the proceedings is a prologue on Sunday (May 22, 2016) evening … the Afriquia Merzouga Rally is back in the game. The Afriquia Merzouga Rally has been revamped, renamed and ...
Leading Indian two-wheeler manufacturer Hero MotoCorp Ltd (HMCL) has formed a strategic partnership with Speedbrain GmbH, the German off-road racing specialist. The newly formed ‘Hero MotoSports Team Rally’ will mak...
Mahindra Racing has announced a partnership with Magneti Marelli to develop powertrain components for Mahindra Racing’s season three Formula E car, the M3Electro. Mahindra Racing and Magneti Marelli will also begin ...
Bhutan culminated to a thrilling finish after an intense five-day rally. The first three editions of Himalayan Drive-- held in March 2013, January 2014 and January 2015-- witnessed tremendous success and this editio...
Red Bull Racing Formula One team continues to accelerate its performance with industry-leading engineering simulation software. Through an extended agreement, Red Bull Racing Formula One will leverage Ansys’ cutting...
McLaren-Honda unveiled its new challenger, the McLaren Honda MP4-31, prior to its winter testing at the Circuit de Barcelona-Catalunya, for the upcoming 2016 FIA Formula One (F1) World Championship. The Honda RA616...
Mahindra Racing demonstrated the incredible power and performance of its new M2Electro Formula E electric racing car, and new MGP30 racing motorcycle at the Buddh International Circuit on February 12, 2016.
n a press event inside the main lobby of the Soumaya Museum, Haas F1 Team founder and chairman Gene Haas named Mexican driver Esteban Gutiérrez to a race seat with his team when it makes its 2016 debut in the FIA Fo...
There is one more reason to spray a lot of Mumm champagne on the podium by the winners after a Formula E race. Formula E has announced that Maison Mumm is expanding its involvement with the championship and is now t...
Hong Kong is set to feature on the calendar for season three of the FIA Formula E Championship. The Hong Kong ePrix will take place on October 9 2016 subject to FIA track homologation. The 2km circuit will run betwe...
Shell has announced a 5 year innovation partnership deal with Scuderia Ferrari, the iconic Italian Formula 1 team. The agreement will let the pair work together closer than they have worked ever before, not only in ...
Castrol Vecton RX Fuel Saver 10W-40 diesel engine oil co-engineered by Castrol India Limited and Tata Motors Limited, was launched on March 14, 2015 on the sidelines of the first day of the T1 Prima Truck racing Cha...
Jetracing, the first-ever truck racing tyre in India from JK Tyre, which was a major success when T1 Prima Truck made its Indian debut last year, will once again be making its presence felt at the second edition of ...
Swiss watch maker TAG Heuer’s association with motorsports is legendary as the sport itself. At the ongoing 2015 Geneva Motor Show being held from March 5 to 15, 2015, TAG Heuer has a stand measuring almost 1000 sq ...
No matter how fast you drive your car on the racing track, you better look good in your attire! That is perhaps the reason why Sahara Force India has got Apsley Tailors as the team’s supplier of bespoke tailoring. T...
Automobili Lamborghini has presented the new Lamborghini Huracán GT3, in a world premiere at its headquarters in Sant'Agata Bolognese. The GT3 competitor makes its debut following that of the new Huracán LP 620-2 Su...
Sahara Force India launched its 2015 season offering fans and media a first impression of how the VJM08 will look when it makes its track debut in February 2015. A spectacular event at the Soumaya museum in Mexico C...
Volkswagen Motorsport India has announced the Vento Cup which will be a part of the 18th JK Tyre Racing Championship from 2015. Similar to the Polo R Cup, a premium one-make touring car racing series, 2015 will s...
McLaren F1 has confirmed via their official twitter page that they will be showcasing their 2015 Formula 1 car the MP4/30 on Jan 29, 2015. The showcase will be the first 2015 car to be revealed by any of the team...
The popular Coffee Day Rally has been confirmed as a round of the 2015 FIA Asia Cup and will be held from December 11 to 13 in Chikkamagaluru, Karnataka. This was stated in a press release issued by FMSCI. The event...
After teasing the world including their own 2014 drivers, McLaren have finally confirmed that Fernando Alonso who stepped out of Ferrari after Abu Dhabi will race for McLaren as they retain former world champion Jen...
It has been more than ten years since the streets of Miami hosted a motor race. This time there will not be the sound of an internal combustion engine to disturb the peace of the city, but the whirl of electric cars...
Ferrari F1 team is now using driving simulation software from specialist software company rFpro that models the world’s Grand Prix circuits with unprecedented levels of realism and response speed.
At the Formula E launch in London, Mahindra Racing Formula E driver Karun Chandhok had the honour of doing doughnuts on the Westminster Bridge in front of the iconic Big Ben. A host of celebrities, VIPs, MPs, teams...
Things are only getting better for Mercedes AMG and Petronas as they win race after race in the F1 circuit. While Nico Rosberg of Mercedes AMG Petronas and his teammate Lewis Hamilton celebrated their latest wins at...
The world lost a treasure on May 19, 2014 as the Brabham family announced the passing of the motorsports legend Sir Jack Brabham. The 3 time formula 1 world champion’s memory will live on forever with the numerous c...
ebm-papst has developed off-board cooling solutions for the Mercedes AMG Petronas F1 W05 racing cars, in addition to working closely with the team to improve the garage working environment at Grand Prix venues throu...
Smirnoff, the world’s leading premium vodka, has entered into a new partnership with Sahara Force India Formula One Team. That’s one more reason for the F1 team to raise a toast! According to a company statement, I...
French tyre major Michelin has announced that it is the first official sponsor and the official tyre of the National Corvette Museum (NCM) Motorsports Park in Kentucky, USA The NCM Motorsports Park will be one of th...
While Vijay Mallya controlled Sahara Force India is doing exceptionally well at the start of the 2014 season of Formula One, the team has announced that Gatorade UK, the sports performance nutrition specialists, has...
At the Formula One circuit, it’s not just the driver’s skills and the engineering behind the car that matter. Fuel too plays an important role. McLaren Mercedes’ new and unique fuel – developed by ExxonMobil – has b...
Six Indian youngsters, who have the best set of skills playing on PlayStation GT6 racing simulators in the country, will see their driving skills further tested and honed on the Formula One Silverstone motor racing ...
French car and engine maker will supply the Lotus F1 team with its Energy F1-2014 Power Unit for the coming season. The Energy F1-2014 is a cutting edge power plant designed for the radical new 2014 technical regula...
In our fast-moving world, many people seek time-out in a natural environment. As a result, leisure activities in the open air are experiencing a major boom and an increasing number of sport enthusiasts feel attracte...
Dr. Vijay Mallya controlled Sahara Force India has announced the beginning of a new technical partnership with Motegi Racing, the high performance wheel brand.The new partnership will see the team’s 2014 car fitted ...
The two-time Formula 1 World Champion and Scuderia Ferrari driver Fernando Alonso, 31, visited the S
Tata Communications has entered into a partnership with Mercedes AMG Petronas which will see the del
Rolex, the leading luxury watchmaking brand and a pioneer of sports sponsorship, will become a major
Hyundai Motor India Limited (HMIL) has introduced the new wired to wireless adapter engineered to provide seamless wireless Apple CarPlay and Android Auto access for Alcazar customers.
The 2024 Mahindra Thar Roxx from Mahindra and Mahindra Ltd. is the first new passenger vehicle to feature Monroe OE Solutions passive dampers fitted with Tenneco’s Monroe Ride Refine Advanced Hydrauli...
Lanxess is offering a new solution for the rapidly growing battery industry. The Lewatit MK 51 ion exchange resin from Lanxess selectively removes boron from metal concentrates, thus enabling the extr...