What’s with journalists these days? Has journalism changed from being a noble profession to one that is ignoble? It seems that it has become a profession of jokers, extortionists, political stooges and spineless boy...
It’s been several months since I accepted a car or bike “review” invitation. Yes, I miss reviewing new cars and bikes. There is no denying that fact. OEMs continue to shower journalists with free air travel, free 5-...
OEMs are basically manufacturers of cars, two wheelers and other vehicles. I have often asked myself, are OEMs like the Pied Piper of Hamelin in the poem written by Robert Browning. And are we journalists and influe...
Everybody in the auto journalism world had to adapt to new rules of social media, its charm, its pluses and minuses and its absolute ruthlessness amid the excitement and opportunities it offered.
In Part 4, I explained what it means to deal with the “Paapi pet ka sawal hein…” issue. After all, journalists and PR pros are humans too. They have to survive.
Many of us would have heard of the Hindi phrase “Paapi pet ka sawal hein…” In essence it means, eventually it’s all about feeding ourselves, it’s about our stomach… Yes, we all work hard because we want to put food ...
Energizer and Assurance Intl Limited have collaborated on a new line of automotive oil that will be sourced, manufactured, and distributed in India to complement the existing STP product portfolio in ...
The Uno Minda D-90 horn has a two-year manufacturing warranty and is competitively priced between Rs 295 and Rs 855. It can be conveniently purchased from a variety of top-tier online and offline reta...
A two-stage side airbag from ZF Lifetec uses the milliseconds before an unavoidable crash to build up valuable distance and better protect the occupants.