Maruti Suzuki Arena celebrates with launch of ’Arena Journeys’

Celebrating the women who are breaking barriers nationwide, Maruti Suzuki India Limited has launched its new digital campaign ‘Arena Journeys’ under the Maruti Suzuki Arena brand

Detel EV partners with Electric One to strengthen its offline presence

SG Corporate Mobility, the makers of Detel electric bike Detel Easy Plus has joined hands with Electric One, India’s first multi-brand platform offering 2 and 3 wheelers electric vehicles. This tie-up will help Dete...

From Willys military Jeep to electric tech, 80 years of Jeep brand

On July 15, 1941, the former Willys-Overland Co. signed a contract with the U.S. War Department to begin production of the first military Jeep vehicle. Eighty years later, the Jeep brand thrives around the world wit...

ASDC, FADA join hands with Google to lead industry’s Digital Transformation

Recognising the need to prepare over 20,000 auto dealerships to engage with customers in the ongoing and post pandemic era, Automotive Skills Development Council (ASDC) and Federation of Automobile Dealers Associati...

Maruti Suzuki begins production and export of Jimny SUV from India

Maruti Suzuki India has commenced export of Suzuki’s celebrated compact off-roader Jimny from India. The first shipment of 184 units left from Mundra port to Latin American countries such as Columbia and Peru. The i...

Rear seat belt usage among Indian car occupants is dismal, reveals Nissan-Save LIFE study

A new research report by Nissan India and Save LIFE Foundation brought attention to the startling number of Indians compromising their own but also their children’s safety. Released by Nitin Gadkari, Union Minister ...

Cero, India’s first auto shredding facility by Mahindras is ready

Mahindras will finally be inaugurating its new auto shredding plant in Greater Noida in Delhi NCR in April 2018. The plant built in Greater Noida in India’s northern state of Uttar Pradesh is India’s maiden organise...

89% auto sales in India are digitally influenced: Google & Kantar TNS Report

Google India, along with Kantar TNS, released a comprehensive report on the influence of digital on the decision-making journey of an automobile shopper. The report titled “The Drive to Decide” states that in 2017, ...

Apollo Vredestein tyres take top spot in 2016 ADAC test

Apollo Vredestein’s high performance summer tyres, the Giugiaro-designed Ultrac Vorti and Sportrac 5, have once again done well in this year’s European tyre tests. The Sportrac 5 took top honours in the 2016 ADAC te...

Will Lionel Messi be able to score a goal for Tata Motors?

Celebrities have been endorsing everything from an underwear to a car, all over the world. They could be film stars, sports personalities including footballers, boxers, cricketers, sprinters, rugby players, golf cha...

Mahindra’s Bolero continues to charm its way in SUV segment

There may be a dozen odd Sports Utility Vehicles (SUVs), of different shapes and sizes in the country, each more modern and electronically savvy, but Mahindra & Mahindra’s flagship SUV, the Bolero continue to charm ...

Interview with Philippe Denos & Faisal Matin of Delphi

Interview with Philippe Denos, President, Delphi Product and Service Solutions (DPSS), Delphi Diesel Systems Ltd, UK and Faisal Matin, Country Director-India & Sub-continent, Product & Service Solutions, Delphi Au...

Interview with Nitish Tipnis, Director – Marketing and Sales, Hover Automotive India

Our marketing strategy will always be about what the consumer needs. If you look at the Evalia, we have taken a very different approach. We have not looked at a family. We have looked at a unit. It’s not about a hus...




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