French tyre
major Michelin has announced that it is the first official sponsor and the
official tyre of the National Corvette Museum (NCM) Motorsports Park in
Kentucky, USA
The NCM
Motorsports Park will be one of the most centrally located and easily
accessible driving facilities in the United States as stated by the company.
The $ 20 million (Rs 120.60 crore), 184 acre facility includes two circuits
that combine to form a high speed loop of 1.6 miles (2.57km) and an extended
3.15 mile (5.06 km) course.
Kentucky
Governor Steve Beshear and local and elected officials joined the National
Corvette Museum (NCM) and the community of Bowling Green to celebrate the
Michelin announcement.
The
sponsorship will name Michelin as the official tyre of the NCM Motorsports Park
and will provide the company with product privileges and displays at both the
museum and park.
Michelin will
also serve as the presenting sponsor for three events to be held at the NCM and
Motorsports Park during the three-year term of the contract.
“Michelin is
pleased to extend our relationship with the Corvette community to include the
exciting new NCM Motorsports Park,” said Silvia Mammone, motorsports and
sponsorship marketing manager, Michelin North America.
“Since the
Michelin technical partnership with Corvette Racing began in 2004, we have
developed a strong relationship with Corvette owners and enthusiasts through
the Corvette car corrals, the Ron Fellows Driving School and now the National
Corvette Museum,” said Mammone.
Source: Michelin