Rajeev
Chaba, President & Managing Director, MG Motor India, said, “MG has always
been a progressive brand with diversity, community, innovation, and experiences
as our cornerstones. We believe that it is something that has broadened our
perspective as a brand and unlocked efficiencies in every aspect of our
business operations.
The rollout of our 50,000th Hector by an all-women crew
comes as an honour to their contributions and hard work. It also demonstrates
that glass ceilings no longer exist even in an erstwhile male-dominated
industry such as automobile manufacturing. We believe that it will inspire more
women to join the automotive industry in India and abroad.”
Taking
on the mantle further, MG aims to achieve 50% gender diversity in its
organization in the future and pave the way for a balanced workforce. Since its
inception, as its core focus area, the brand has worked closely with the local
panchayats near its Halol manufacturing plant. Doing so has encouraged more
young women to work in a safe and secure environment at the MG plant.
Since
2018, MG has hired many female associates in its manufacturing facility via
various initiatives. Today, these women are driving core areas of manufacturing
at the facility. MG’s state-of-the-art Halol manufacturing facility is further
equipped with Automated Guided Vehicles (AGV) and Robotic Process Automation
(RPA) for various workshops. RPA is used by the automaker in Body Shop for
Robotic Brazing, Paint Shop for Robotic Primer and Top Coating, and GA Shop for
Robotic Glass Glazing.
If
trained well, both men and women handle the machinery with equal competency.
This forward-looking approach makes MG more gender-inclusive in an otherwise
labour-intensive automotive sector.
The
MG plant in Halol has an annual production capacity of 80,000 vehicles and
employs nearly 2,500 work force. Driven by its vision of CASE (Connected,
Autonomous, Shared, and Electric) mobility, the cutting-edge automaker has
augmented the across-the-board ‘experiences’ within the automobile segment
today.
It
has introduced several ‘firsts’ in India including India’s first Internet SUV –
MG Hector, India’s first Pure Electric Internet SUV – MG ZS EV, and India’s
first Autonomous (Level 1) Premium SUV – MG Gloster.