Leading tractor manufacturer
in India, Sonalika ITL recorded an all-time high sales of 81531 units in fiscal
2016-17with growth of 19.6% over last year. This is the highest sale of
tractors ever to be recorded in the history of the company. This has led to the
increase in the company’s market share from 11.9% to 12.3%.
Exports have registered a
29.3% growth by achieving ever highest 12241 tractors this year. The domestic
business has also registered 18% growth by selling 69290 units.
In the month of March 2017,
the company has achieved a 26% growth in the domestic markets with sales of
6029 units and a 77% growth in the international markets, with sales of 1066
units
Raman Mittal, Executive
Director, Sonalika ITL said, “We are proud to have achieved such competitive
numbers, this is yet another milestone for the company. Our dedication to
providing the customers with ergonomically designed products has enabled us to
reach such heights. With 7 lacs customers putting their trust in our company,
it is a testimony of our success story. Our brand initiatives, market
strategies and after sale services have helped us to maintain our growth
trajectory. We have exported 75000 tractors to international markets, till
date, making us a global brand. We believe that our journey from here will only
improve and help us scale greater heights.”
Sonalika ITL is marketing its
products in over 80 countries, including 25 European countries with a product
range starting from 20HP to 120HP, which are manufactured in India. Sonalika
ITL has established one of the world’s largest integrated tractor manufacturing
plants in Hoshiarpur, Punjab. The new plant will provide a complete
agricultural solution to cater to the needs of the global and domestic markets,
matching international standards in quality.