The cabin of
the Multix can comfortably seat a family of five and has a storage compartment
of 1918 litres for added luggage. An interesting fact about the Multix is that
the vehicle is fitted with X-PORT, a power generation system that produces
around 3KW and can be utilised for lighting homes and professional power tools
like drilling machines, DJ Systems, water pumps and more.
Siddhartha
Lal, Managing Director & CEO, Eicher Motors Ltd., said, “We have identified
a large untapped segment in Independent Businessmen with an estimated
population of 5.8 crores in India, and are committed to create a new and
strongly differentiated automotive solution for them through Multix. Our aim is
to equip the consumers with the Multix ecosystem and enable them to unlock
their potential by accessing a world of new opportunities. We have made an
investment of Rs. 350 cr till date.”
Mike
Dougherty, Vice President, Asia Pacific & Latin America, Polaris Industries
Inc., said, “When we came together to form Eicher Polaris Pvt. Ltd., we wanted
to build on the synergies of our core competencies in order to bring a valuable
and effective automotive solution to India. With Eicher Motors Ltd.’s
understanding of the Indian market, their expertise in lean engineering
platforms, and Polaris Industries Inc.’s capabilities in product innovation and
category creation, we believe that Eicher Polaris Pvt. Ltd. is most uniquely
positioned to achieve this and bring about a paradigm shift in automobiles for
India”
Radhesh C
Verma, Chief Executive Officer, Eicher Polaris Pvt. Ltd. said, “Multix is a
true ground up innovation. We have looked at every aspect of value proposition
delivery, whether it is the vehicle, its accessory system, the retail
experience or service thereafter, and have challenged set norms. We have a
solution which resonates very well with consumers and we are certain of driving
disruptive growth. Multix will be launched in 30 cities to start with. It will
be available for test ride in July and deliveries will start in August.”
During the
development of the Multix, company put the vehicle through over 18,00,000 km
equivalent of rigorous testing for off-road reliability, safety &
durability. It has been tested on one of the world’s toughest testing tracks in
USA with torture track ratio of 14:1, as well as in India on specially built
test tracks.