4th Bus & Special Vehicle show gets off to a great start

FORCE MOTORS: The company showcased their new Traveller School. The range of “No Tension” school buses, offered by Force Motors, starts from the 13 seater Trax Cruiser to the 26 seater Traveller 26.

 Force Motors School Buses shall now be available across the country with the innovative “Child Bus Tracker” (CBT) facility as an option. The CBT is a feature which is aimed at enhancing the safety of school children while enroute to and from schools. The CBT gives parents, school administrators and operators option to track movement of the bus, get boarding and de-boarding alerts, and also get real time alerts on route deviation.  It is also equipped with a RFID scanner which sends alerts when a child boards an incorrect bus and enables the school authorities to initiate immediate corrective actions.

 The top end version of CBT includes cameras that can stream live videos of the bus interiors to parents, school administrators and school bus contractors ensuring much needed peace of mind. The Force School buses meet the latest child safety regulations and are truly “No Tension” school buses.

 The Force Motors School Buses are available nationally at the dealerships and the prices range from Rs. 6.20 lakh for the 13+ D Trax Cruiser to Rs. 12.40 lalkh for the Traveller 26 CNG (ex-showroom Delhi). Diesel as well CNG versions are available for both.

 Also on display were the new Super Luxury 15 seater Traveller, an Emergency Fire Tender cum Rescue Vehicle built on the Traveller platform and the Extreme Off-Roader Gurkha.

 TATA MOTORS: The company launched ‘Tata Skoolman’, a telematics based tracking solution, aimed at addressing pressing concerns over student safety during school bus travel. Tata Skoolman will be a standard fitment on the Tata Ultra range of school buses and will also be available for fitment on other models of school buses in the after-market.

Taking the initiative of school bus safety forward, Tata Motors also launched the all new ‘Ultra BS3 – Safe School Bus’, equipped with Tata Skoolman.

Besides providing a host of safety features, Tata Skoolman also makes it convenient for parents to track the arrival and departure of their children in real time (through SMS alerts), live tracking on a map or via a mobile phone application. Tata Skoolman also provides an effective fleet management tool for schools/bus fleet operators to plan bus routes better and manage their school bus fleet more effectively.

Commenting on the occasion,. R Ramakrishnan, Senior Vice President, Commercial Vehicles Business Unit, Tata Motors said, “Safety of children is of paramount importance to Tata Motors as it is to parents who entrust them in the hands of schools every day. In our endeavour to make School transit safer, Tata Motors are proud to announce the launch of the Tata SKOOLMAN telematics system and the Tata Ultra  Safe School Bus here today. We are confident that these products will represent a giant step towards ensuring safe transit for school children”.

Apart from technology and safety related features, Tata Motors is also working with all stake holders involved in School Bus travel (students, parents, school bus attendants), to sensitise them towards accident prevention and tackling emergency situations through various School Bus Safety programs. Building on the activity, Tata Motors recently conducted the ‘Dream it to win it’ essay writing competition & ‘Hamare Bus Ki Baat Hai’ (also called Good Citizen campaign) at various schools across the country.

Hamare Bus Ki Baat Hai: Tata Motors recently trained 15,000 school bus staff on school bus safety across 41 cities, 295 schools, through 302 sessions, under the 'Hamare Bus Ki Baat Hai' school bus safety program. 'Hamare Bus Ki Baat Hai' began in 2013 with interactive sessions designed with the objective of sensitizing school bus staff, on the safety of children during school bus travel. Furthering this initiative, Tata Motors now aims at sensitizing parents about the 'Hamare Bus Ki Baat Hai' initiative to better understand actual safety concerns during school bus travel, in turn prompting parents to impart behavioral training during school bus travel and to take necessary measures in case of accidents, also giving caregivers time to react and helps keep children safe.

TOYOTA KIRLOSKAR MOTOR: The company showcased the Hiace at the bus show. It was first displayed at the 12th Auto Expo last year. The Hiace is equipped with the famous Toyota D4 -D engine and a 4-speed automatic transmission which ensures a hassle free drive for long distances, over the years. In addition to adhering Toyota’s strict performance and quality requirements, specific standards have been established for the Hiace to ensure reliability and durability under the harshest conditions.

Regarded as the epitome of Toyota’s globally renowned “Quality Durability Reliability” across the globe, the Hiace is sold in more than 140 countries in the world. The Hiace has been developed to withstand various climates, roads, and usage conditions. It comes with a seating capacity for 10 passengers (including driver) in a configuration of 4 rows and an ample luggage space.

N Raja, Director & Senior Vice President (Sales & Marketing), Toyota Kirloskar Motor Pvt. Ltd. said; “We have been continuously studying the market for customer preferences and thus based on customer needs we are showcasing the Toyota Hiace- a product with premium features at the 4th Bus and Special Vehicle Show. The Hiace is sold in 140 countries and has clocked sales of around 6 million units across the world. We are showcasing the Hiace for our potential business customers. The Hiace will be the first of its kind offering from Toyota in India. Like all other Toyota vehicles, the Hiace is equally designed to provide unparalleled satisfaction in terms of comfort and safety”.

GENERAL MOTORS:  The company had on display the Chevrolet Enjoy ‘Luxury Edition’, which is aimed at those who want an exclusive and luxurious MPV experience. This DC designed vehicle has a restrained high-class exterior with a unique fascia and Burnished Caramel color. The interior has exclusive trims and amenities. They include a modern full-screen television, leather-upholstered fully reclining and adjustable seats, a fully functional chiller unit, and multifunctional trays and tables.