Tata
Motors is ready with its future-ready product portfolio, developed with an aim
to ‘redefine transportation’. The entire range of vehicles, from sub-1 tonne to
55 tonne gross vehicle/combination weight (GVW/GCW), is powered by efficient
drive trains, features a futuristic ‘Premium Tough’ design language and is
engineered to cater to a wide variety of dynamic market demands.
It
offers reduced Total Cost of Ownership (TCO) to all users –fleet operators,
mid-size transport operators and small transporters, with higher-than-before
vehicle performance through value enhanced features, synchronised service
intervals and improved overall vehicle efficiency. With customised transport
solutions to address industry-specific applications available in each commercial
vehicle segment– M&HCV, I&LCV, SCV & PU, as well as passenger
commercial vehicles, Tata Motors offers the widest array of vehicles in the
country for customers to select as per their specific requirement.
The
'Power of 6' value proposition, which guided the design and development of this
range institutes significant advances across the key areas relevant for each
segment; like lower TCO, improved earning potential, enhanced comfort,
connectivity and performance, amongst other attributes. Tata Motors has upgraded
every vehicle from bumper to bumper, while also introducing technological and
performance upgrades that generate higher revenue and profits through higher
fluid efficiency, excellent driving comfort and world-class connectivity
features. Some of these key features include higher power output, superior gear
shifts, multiple driving modes, improved ergonomics and crash-tested cabins for
the safety of the driver.
Girish
Wagh, President, Commercial Vehicle Business Unit, Tata Motors said, “Post BS6
migration, the Indian auto industry is adhering to comparable global norms of
emission. Being the industry leader, we used this migration to transcend beyond
mere emission compliance. By holistically reimagining, we have created new
paradigms of functionality, productivity, comfort, performance and connectivity
in our vehicles. We now have a truly global, Indian product range that
redefines the future of Indian transportation. For customers, it impressively
brings forth the core benefit of lower total cost of ownership or improved
earning potential and hence enhanced returns on their investment.”