Mahindra & Mahindra Ltd.,
India’s leading SUV manufacturer, has announced the introduction of a bold new
dual tone exterior colour on its TUV300.
The dual tone colour scheme will be a combination of a silver body with
black roof, blackened side pillars and dual tone front and rear bumpers and
will be introduced on the T8 100HP manual transmission model of the TUV300 and
will cost Rs 9.15 lakh (ex showroom Delhi).
The dual colour combination has
been carefully chosen to add to the style quotient of the TUV300, and increase
its appeal amongst urban buyers. This new dual colour model is an addition to
the existing 7 attractive shades of Verve Blue, Dynamite Red, Molten Orange,
Glacier White, Majestic Silver, Bold Black and Bronze Green.
The price of the new colour
variant will be Rs 15,000 more than the regular single colour – Rs. 9.15 lakh
(Ex showroom, Delhi) for the top end T8. The new silver & black dual tone
TUV300 will be available for bookings at Mahindra dealerships. For other
colours & variants in dual tone, there will be an option of black / white
roof decal available through Mahindra Genuine Accessories as well.
Speaking on the introduction
of the new two tone colour scheme in the TUV300, Vivek Nayer, Chief Marketing
Officer, Automotive Division, M&M Ltd., noted, “The launch of the new
silver & black dual tone TUV300 will build on its aspiration quotient by
dialling up on style and exclusivity, and thus further enhance the brand’s
appeal. We are confident that this new colour scheme will soon become very
popular among our discerning customers and fans.”