Maruti
Suzuki India Limited has announced the commencement of bookings for its
much-awaited, technologically advanced premium hatchback the “New Age Baleno”.
The
New Age Baleno features a first-in-segment Head-Up Display which will provide
an immersive driving experience. The HUD feature allows customers to drive
without having to take their eyes off the road by conveniently displaying
important information from speedometer, climate control etc.
With
the New Age Baleno, Maruti Suzuki has focused on developing a holistic solution
that maximizes safety and convenience while also enhancing the ‘tech quotient’
of the vehicle.
Announcing
the bookings open for the New Age Baleno, Shashank Srivastava, Senior Executive
Director (Marketing & Sales), Maruti Suzuki India Limited, said, “The
Baleno brand has redefined the premium hatchbacks in India. With over 1 million
delighted Baleno customers, it reigns the premium hatchback segment and has
been consistently featuring among the top 5 best-selling cars in the country.
As an ode to today’s young and bold customers, the New Age Baleno is
dynamically crafted to fulfil the needs of a tech-savvy generation that settles
for nothing but the best. The New Age Baleno unleashes a whole new benchmark
for cars by inspiring a confluence of superior in-car technology, expressive
design, and class-leading safety to curate the ultimate urban cruising
experience. We are confident that the New Age Baleno will turn heads and
delight customers with its distinctive presence, cutting edge tech and
outstanding performance.”
CV
Raman, Chief Technical Officer (Engineering), Maruti Suzuki India Limited,
said, “Launched in 2015, the Baleno has been a trendsetter with its bold
design, premium interiors and convenient features. The New Age Baleno, equipped
with modern technology, advanced features and the Nexa signature “Crafted
Futurism” design language ushers in a new dawn of connectivity in the premium
hatchback segment. While working on the New Age Baleno, we have laid a special
focus on the use of modern technologies that will excite the customer while
also ensuring a safer and more convenient drive. The New Age Baleno is aligned
with Maruti Suzuki’s larger mission of introducing newer technologies across
segments.”