Triumph Motorcycles India
Private Limited unveiled the Daytona 675 for the Indian market at the Auto Expo
2014. The demand generated post the introduction of 10 international models and
the customer feedback received has fuelled this exciting new launch. Priced at Rs
10.15 lakh (ex-showroom price Delhi) the
Daytona 675 will give Triumph Motorcycles the competitive edge within the super
sports segment of the market.
The Daytona 675 shook the
super sports class to the core by not only daring to be different with its
three-cylinder, 675cc layout, but instantly raising the bar in outright
performance. It was fastest on the track, the best to ride on the road and
brought a new depth of character to a class of excellent but often
indistinguishable alternatives. The basic format was so good, the Daytona has
remained at the top of the sector ever since, winning countless magazine
comparison tests and even trouncing the world's best superbikes in the
prestigious international Masterbikes shootout, winning overall for two years
in succession! In competition the Daytona has won hundreds of races and many
titles around the world, while simultaneously seducing owners with its
distinctive and stirring three-cylinder sound track and real-world road
manners.
Paul Stroud, Director Sales & Marketing (Global), Triumph
Motorcycles said, ‘India is an
exceptionally exciting market for us and the premium motorcycle segment in the
country is seeing tremendous growth. With the launch of 11 motorcycles across
5 distinct model families including classic, cruiser, super sports, roadsters
and adventure segments, Triumph is already enjoying a great response from the
Indian market. Since launch over 100 sold orders have been taken, and now with
the launch of the Daytona 675 this will give us further opportunity to grow. We
are looking at a target of 500 motorcycles in first 6 months, 1000 by year-end
and 1500 by mid 2015 “
Vimal Sumbly, Managing
Director, Triumph Motorcycles India Pvt. Ltd. said “Customer feedback along
with the positive responses we received for the Daytona 675R have led to the
announcement of the Daytona 675 variant with an extremely competitive pricing. With
this Triumph Motorcycles will offer two super sports variants for the brand’s
enthusiasts. We’re are also extremely excited to announce the commencement of
bookings in Delhi and Chennai from today. We welcome visitors to our stand at
the Auto Expo 2014 so they can experience first-hand the iconic model range
from Triumph.”