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Yamaha has unveiled the powerful new MT-10 flagship model as well as the compact new MT-03, while the new XSR900 brings 3-cylinder crossplane-engine performance to the Faster Sons market. The all-new reverse head WR450F enduro bike also took the centre stage alongside its WR450F Dakar alter ego that will be competing in the world's toughest rally in January.
The completely new Yamaha booth at EICMA looks set to be one of the most popular destinations for show goers. Customers will be able to move seamlessly from segment to segment, where they can find the model that is ready to satisfy their desires and fulfill their dreams - on the street, track or dirt.
MT FAMILY
The highly successful MT family has been at the top of the sales charts all over Europe. In addition to the arrival of the all-new MT-10 flagship model and the MT-03, customers can also see the 2016 MT-09 and its variants that now come equipped with TCS. The Ray of Darkness has radiated onto most of the MT models, and the dynamic new Night Fluo colour reinforces the strong and unique identity of the MT family.
CONCEPT MODELS
No Yamaha stand would be complete without the concept models that always attract huge interest from the public, and at EICMA we will be showing the radical MWT-9, a Leaning Multi Wheel (LMW) concept with an 850cc 3-cylinder engine. Also on display is the Resonator 125, a light, slim and compact entry-level concept model that combines retro cool with new technology.
SPORT HERITAGE
After the launch of XSR700, the new XSR900 raised the bar of riding emotion in the Faster Sons family - and in celebration of our 60th Anniversary Sport Heritage models are being produced in Yamaha's iconic yellow and black speedblock livery.
In the Yard Built section, the company we will also be exhibiting a number of specials that have been created to inspire and motivate its customers, including the remarkable 900 Faster Wasp by Roland Sands.
SCOOTERS
The Yamaha TMAX is Europe's most successful maxi-scooter, and the sophisticated new TMAX LUX MAX and the updated TMAX IRON MAX offer even higher levels of exclusivity and comfort. In line with the company’s customer centric direction that aims to meet the wishes of its customers, the company has regrouped its 125cc models into the Urban Mobility segment. Featuring the latest 125cc commuter scooters as well as the innovative 3-wheel Tricity, the Urban Mobility range offers an affordable, convenient and accessible alternative to public transport.
APPAREL & MERCHANDISE
The company is also displaying the latest clothing lines, including its Faster Sons collection as well as the popular Paddock Blue range that will be on sale at the show - and there will also be a sneak preview of the new MT Apparel collection.
Source: Yamaha Motors
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