Siddhartha
Lal, Managing Director of Eicher Motors Ltd. said, “Few brands can celebrate
the kind of legacy and history that Royal Enfield has enjoyed over the last
century and a lot of this legacy is from the immense love the brand has
received from riders through the ages. There was simply no better way of
celebrating this milestone than sharing a piece of it with our consumers around
the world. We are delighted to bring the 120th Anniversary Edition 650 Twin
motorcycles to enthusiasts around the world, and share the brand’s legacy with
them. Both the Interceptor and the Continental GT are hugely successful around
the world today, as they were in the 1960’s, and truly represent our heritage
of making simple and enjoyable motorcycles”
The
globally successful 650 Twin motorcycles - the Interceptor and the Continental
GT - have received immense love from riding enthusiasts across the world and in
the process have also raked in numerous, coveted global automotive awards.
Inspired by the legendary Royal Enfield Interceptor 750 and Continental GT 250
of the 1960’s, these motorcycles have been instrumental in the brand’s global
expansion and success over the last few years. The significance and relevance of
the Interceptor INT and the Continental GT 650, both in Royal Enfield’s
glorious past, and modern history, made them an obvious choice for the
anniversary edition.
Given
the milestone and exclusivity, the 120th Year anniversary edition Interceptor
650 and Continental GT 650 have been designed and handcrafted by the company’s
teams across the UK and India.
The
unique, rich black-chrome tank colour scheme, has been developed in-house, with
Royal Enfield's industry-leading chroming technology at the company’s original
1950’s manufacturing factory in Thiruvottiyur, Chennai - India.
The
motorcycles are chromed with an alternate, sustainable trivalent eco- friendly
process.. To complement the black chrome tanks, both the Continental GT 650 and
Interceptor 650 will feature, for the first time, completely blacked out
components, with the engine, silencer and other elements in an array of black
colour schemes. The motorcycles will also come equipped with a range of Genuine
Motorcycle Accessories such as flyscreens, engine guards, heel guards, touring
and bar end mirrors amongst others in a black disguise to compliment the
overall design.
Proudly
celebrating the brand's handcrafted DNA, the 120th Year Anniversary edition
motorcycles will feature a very unique, handcrafted, die-cast brass tank badge.
These exquisite looking brass badges have been made in collaboration with the
‘SirpiSenthil’ family who are multi-generational artisans from the temple town
of Kumbakonam, Tamil Nadu, India. Particularly specialized in making the
elegant brass effigies for the most revered temples in India for centuries,
this is the first time that these artisans have collaborated with any
automotive brand.
Reminiscent
of the brand’s legacy of passionately building handcrafted motorcycles, the
120th Year Anniversary edition
Interceptor 650 and Continental GT 650s will also boast of the legendary Royal
Enfield hand-painted pinstripes.
To
make each motorcycle even more exclusive, the tank top badge will feature the
unique serial number of each motorcycle indicating that it is 1 of 60 unique
motorcycles in any of the four regions mentioned around the world.
Additionally, the motorcycles will also adorn a side panel decal that is a
special ode to Royal Enfield’s 120 years.
In
India, the 120th Year Anniversary Edition Twins will be made available via a
limited time online sale on December 6, 2021, on the brand’s website-
www.royalenfield.com/120thedition. Consumers interested in owning one of these
motorcycles can register themselves, starting November 24, 2021, on the
website.