Yamaha Motor India Sales Pvt. Ltd. organised the grand finale of its ‘Mission 10000KM’ at YMCA ground in Chennai with exciting customer engagement activities like Yamaha Children Safety Programme, Zippy Music Circle, test drives and service camps.
Mission 10000 Km – Discovery of India on FZS – FI, started at the nation’s capital on September 14, 2014, wherein 20 riders from the two teams, East Side Eagles and Wild West Falcons, were joined by Yamaha Motor India brand ambassador, John Abraham who officially flagged off the ride. Of the two teams of 10 bikers each, one headed towards the East and the other, towards the West. The two teams rode 5000 kms each before reaching Chennai on October 19, 2014.
On this occasion, the company introduced a stylish commuter motorcycle SZ-RR Version 2.0– an upgrade to its existing SZ-RR bike launched last year. The new model based on Blue Core development ideal is powered by a newly designed air-cooled 149cc 4-stroke, SOHC, single-cylinder engine. The bike is targeted at married men between the ages of 24-35. The motorcycle will be available in Red Dash, Ivory White and Green Arrow and will cost Rs 65,300/- (ex showroom Delhi).
Masaki Asano, Managing Director, Yamaha Motor India Sales Pvt. Ltd, said Yamaha’s ‘Mission 10000KM’ has been a great journey not only to re-discover India but also “re-discover our own selves”. He said that the official vehicle for this initiative was the company’s recently launched fuel injected ‘Yamaha FZS - FI Version 2.0’ featuring the new technology concept called ‘Blue Core’ which stands for fun riding and economy. “With such offerings and various customers connect initiatives like ‘Mission 10000KM’ we want to encourage the concept of ‘Touring’ in India,” he added.
Roy Kurian, Vice President, Yamaha Motor India Sales Pvt. Ltd, said that “With our breakthrough technology ‘Blue Core’ now inducted to our successful SZ-RR model, we want to present our customers with advanced choices and fun riding in the city. Looking at the demand for standard segment commuter motorcycles which is projected at 1.1 million units in 2014, it was indeed ideal for us to delight customers in this segment with the launch of SZ-RR Version 2.0.”
The key features of the new SZ-RR Version 2.0 include (1) A new engine that maintains the feeling of power delivery from the original SZ Series models while greatly improving fuel efficiency (11pc improvement vs. 2013 model), (2) Newly designed tubeless tyres, (3) Newly designed instrument panel and (4) an array of other features that make it worthy of a 150cc class model, like a handlebar holder with the “SZ” logo and shroud fitted to add a more sporty character.
Energizer and Assurance Intl Limited have collaborated on a new line of automotive oil that will be sourced, manufactured, and distributed in India to complement the existing STP product portfolio in ...
The Uno Minda D-90 horn has a two-year manufacturing warranty and is competitively priced between Rs 295 and Rs 855. It can be conveniently purchased from a variety of top-tier online and offline reta...
A two-stage side airbag from ZF Lifetec uses the milliseconds before an unavoidable crash to build up valuable distance and better protect the occupants.