Honda
City, the most successful model from Honda Cars India has led the sales in
mid-size sedan segment in CY 2020 with cumulative sales of 21,826 units from
January – December 2020. Staying true to its legacy of being Honda’s longest
running nameplate in India, the all new 5th Generation City was launched in
July 2020 in December 2020 had a market share of 41% in its segment.
Honda
City is not only leading the segment sales but also contributing to overall
growth of the mid-size sedan segment which grew by 10% in the period July – Dec
2020 after the launch of all new 5th Generation City. The cumulative sales for
the segment from July – December 2020 stands at 45,277 units as compared to
41,122 units in the same period last year. The Honda City cumulative sales in
July – December 2020 period is 17,347 units.
Rajesh
Goel, Senior Vice President and Director-Marketing & Sales, Honda Cars
India Ltd said, "The City brand has been synonymous with Honda in India.
Continuously re-inventing itself, each generation of the Honda City has offered
new technologies and value propositions to enthrall its customers, creating a
benchmark for quality and trust in the process. The launch of 5th Generation City
in July last year gave a much-needed impetus to the mid-size sedan segment
despite the challenging times. We want to extend our gratitude to our patrons
who have continued to show their love for the City brand and experience the
pride of owning this model."
The
5th Generation Honda City is the longest and widest sedan in its segment. The
car is powered by the newly introduced 1.5L i-VTEC DOHC engine with VTC in
petrol version and refined 1.5L i-DTEC diesel engine. The 5th Generation City
is India’s first connected car with Alexa remote capability and is equipped
with Next Generation Honda Connect with Telematics Control Unit as standard
offering across all grades with 5-year free subscription and over 32 connected
features.
The
newly designed platform with enhanced light weight, high rigidity and collision
safety structure offers advanced safety, equivalent to ASEAN N-CAP 5 star
rating. The City comes loaded with segment first features like Full LED
headlamps, Z- Shaped wrap-around LED Tail lamp, 17.7 cm HD full color TFT meter
with G-meter, Lane Watch camera, Vehicle Stability Assist (VSA) with Agile
Handling Assist (AHA) and many more.
The
customers for the City have always been very discerning and as per current
sales trend, the top end ZX variant with numerous segment first features has
got the maximum demand of almost 50%. In another trend, the share of CVT
variants of All New 5th Generation City is 48% in the initial six months.