Even
though the parent company Tata Motors is experiencing falling sales influenced
by terrible market conditions in India, its fully owned company Jaguar Land
Rover, UK's leading manufacturer of premium luxury vehicles, continues to
deliver record breaking sales performance. In April 2014 the company retailed 37,171
vehicles, up 30pc versus the same period last year. During the first four months
of the year, Jaguar Land Rover sold 161,947 vehicles, up 12pc.
Most
of the sales came from China, a country known for its insatiable appetite for
JLR products. In April, Jaguar Land Rover sales increased in the China Region by
72pc, followed by Europe with 27pc, Asia Pacific 25pc, the UK 24pc, North
America 19pc and other overseas markets up 3pc.
Jaguar
Land Rover is one of the UK's largest exporters and generates in the region of
85pcof its revenue from exports.
In
a company statement, commenting on the April performance Andy Goss, Jaguar Land
Rover Group Sales Operations Director said: “April sales continue the positive momentum
we saw in the first quarter of 2014. Alongside the F-TYPE, all three Range
Rover models delivered record April sales performances reflecting the global
appeal of our strongest ever vehicle line up.”
JAGUAR
In
April, Jaguar sold 5,511 vehicles up 17pc with a strong performance from the
F-TYPE. Jaguar’s regional performance was as follows: the China Region up
71pc, Europe up 15pc, the UK up 12pc, Asia Pacific up 2pc and other overseas
markets in line with the prior year. Sales in North America were down 8pc owing
to model launch activity in the corresponding month of 2013.
Calendar
year to date, Jaguar sold 29,542 vehicles.
LAND ROVER
In
April, Land Rover sold 31,660 vehicles, up 33pc thanks to new records from all
three Range Rover models. The Range Rover Sport delivered its best April sales
performance since 2006. Land Rover saw increases for the month in all regions
as follows: the China Region up 72pc, Asia Pacific up 31pc, Europe up 29pc,
North America up 28pc, the UK up 27pc and other overseas markets up by 4pc.
Source: Jaguar Land Rover / Picture
for representation purpose only, courtesy JLR