Japanese
car maker Honda will be showcasing several of its latest developments in
intelligent transportation technology at the 2014 ITS World Congress in
Detroit, USA that will be held from September 7 to 11, 2014. There will be a
first-ever U.S. demonstration of Honda's automated driving technology with
capabilities such as automated freeway merging, exiting and lane changing. The
technology will be demonstrated on actual Detroit freeways, as well as a unique
vehicle-to-vehicle (V2V) "virtual tow" capability for assisting a
driver in distress.
According
to a press release from Honda, the company will also highlight other latest
advancements in "V2X" technologies, including
vehicle-to-pedestrian/bicycle (V2P/B) and vehicle-to-motorcycle (V2M).
Frank
Paluch, president of Honda R&D Americas, Inc noted that the creation and
deployment of advanced, intelligent transportation systems represent the new
frontier in the effort to one day eliminate traffic collisions, injuries and
fatalities.
He
said his company will demonstrate its vision for realising Honda's dream of a
collision-free society by showcasing his team’s continued technological
innovations in active safety, connected and automated vehicle technology.
The
pursuit of a collision-free society is part of Honda's global safety concept of
'Safety for Everyone' and the company's efforts to use technology to provide
enhanced protection for automobile occupants, motorcycle riders, pedestrians
and other road users, the release added. This includes numerous industry-leading
initiatives in the areas of active and passive safety, pedestrian injury
mitigation, and motorcycle rider safety and collision compatibility.
Honda
is also broadly deploying advanced driver-assist and early-stage automated
driving technologies that help improve drivers' situational awareness, such as
Lane Departure Warning, Forward Collision Warning, Adaptive Cruise Control with
Low-Speed Follow, Collision Mitigation Braking System and Road Departure
Mitigation.
The
company's newest offering, the 2015 Acura TLX performance luxury sedan,
utilises the cooperative sensing of monocular camera and millimeter wave radar
systems to provide for higher fidelity road sensing and collision mitigation
capabilities, including pedestrian detection, steering assist and autonomous
emergency braking.
Honda,
in the meantime, is deploying rear view cameras, to be offered as standard
equipment on all model year 2015 Honda and Acura vehicles (having been offered
on more than 95 percent of model year 2014 vehicles).