In
phase II of Traffic Safety Management System (TSMS), Maruti Suzuki has executed
the radar and camera project at three additional junctions. These dense
vehicular movement junctions are main ITO, Naraina (on Ring Road) and Rao Tula
Ram Marg-Outer Ring Road intersection in South Delhi. The project, completed by
Maruti Suzuki in March 2020, helps Delhi Police strengthen the traffic
management system in the city. The project is a part of Maruti Suzuki’s
Corporate Social Responsibility initiatives on promoting road safety.
This
Traffic Safety Management System creates a culture of
compliance among road users and captures multiple violations whether it
pertains to red light, stop line, over speeding or driving against flow of
traffic. The system is integrated with Delhi Traffic
Police e-Challan with online payment feature.
Kenichi
Ayukawa, Managing Director & CEO, Maruti Suzuki India said, “After the
successful implementation of first phase of TSMS project, we are strengthening
our efforts with the second phase. In the past one year, it has been observed
that TSMS has brought in positive behavioral change among the motorists. They
have become more conscious and aware about speed limit and respecting red
light. The implementation of the second phase at these heavy density traffic
junctions in Delhi will help bring down violation of traffic rules and make
Delhi roads safer.”
Taj
Hassan of Delhi Police (Traffic) said, “Since its launch in end-February 2019,
the system has been able to capture a whopping 2,728,958 confirmed instances of
traffic rule violations at junctions till July 31, 2020. The system definitely instils sense of
discipline and regard amongst motorists for traffic rules and acts as an effective
deterrent against rule violation.”
The
system automatically encrypts and transfers the data of violation to the
centralised server at Delhi Traffic Police Headquarters. The system facilitates
generation of e-challans along with photo evidence and sends it to the
violators through SMS. The system is also capable of doing data-analytics and
generates trend reports to monitor system-effectiveness and efficiency. The
system is capable of 24x7 operations and will specially benefit road users at
night.