MG (Morris Garages) Motor India inaugurated its new corporate headquarters in
Gurugram. The commercial space for the new India headquarters, acquired by the
company at a cost of Rs 150 crore, will also house the company’s flagship
vehicle showroom and brand store on the ground floor of the same building to
show-case its products.
Spread
over 46,000 square feet, the new office will be ready in the next two months,
to shift the company's Gurgaon employees to the new premises ahead of the
Hector’s launch. The flagship showroom on the ground floor will be one of the
firsts in the country to showcase its vehicles in the NCR region. The facility,
to be operational in Q2 2019, will also exhibit the brand’s rich heritage and
also house the latest MG memorabilia & accessories.
The
new MG India headquarters is located at Milestone Experian Centre, Sector-15,
Gurugram. Rajeev Chaba, President and Managing Director – MG Motor India, said,
“India is going to be a key market for the MG brand and the new HQ reflects our
long-term commitment to be an integral part of the thriving Indian auto market,
in addition to our Halol manufacturing facility, which was inaugurated in
September 2017. With a strong foundation and best talent from the industry in
our team, we are ready to go full throttle for the Hector SUV, our first launch
in Q2 2019.”
Designed
under the “Queen’s Necklace” British design theme, the look and feel of the
office will be reminiscent of a classic British Street. A specially designed
“getaway” area will enable employees to de-stress via games like PlayStation,
Foosball etc. Even the cafeteria has been designed like a coffee shop, to
encourage an open working culture. The office nurtures an atmosphere of
innovation and teamwork between various teams through more open spaces and less
boundaries between various functions and glass cabins for the top brass.
The
strategically chosen location in Gurugram will allow the carmaker access to the
policy-makers, as well as tap into the enormous potential of the Delhi-NCR auto
market, which accounts for 25% of the entire country’s car sales. The new HQ
will act as the command centre for the carmaker’s operations in India and will
house functions such as After Sales, Sales, Marketing, Product Planning, Dealer
Development, Finance and Corporate Affairs. MG Motor India also has plans to
open company-owned showrooms in key metros to underline the brand’s commitment
to the Indian market, starting with Mumbai which has since been finalised.
MG’s
new office and flagship showroom aims to demonstrate the company’s core values
and culture that revolves around three key pillars – innovation, diversity and
technology. Setting new benchmarks in the industry, MG’s workforce comprises
31% females, the highest in the auto industry. In the corporate office, the
ratio of female employees is as high as 40%. “In terms of diversity, we are
setting new industry benchmarks by moving beyond the current norm of the
automobile space being traditionally male-dominated,” added Chaba.