Interview with Pankaj Dubey

Managing Director, Indian Motorcycle

Date: 24 Feb 2016 | Author: P.Tharyan
Pankaj Dubey

How excited are you about the India Bike Week?

Excellent, it’s a great place. It is an annual event and it’s been growing year on year. I am very pleased to be here, meeting all the bikers, and all the bikers who love these legendary motorcycles. This show started off in a small way and now in its latest avatar it has grown in stature. The way this property has grown, everybody is thinking if you are a real biker, you have got to be here at IBW.

You think Goa is the right place for such a beautiful show?

In fact there are a lot of beautiful places in India. We have not explored them. But surely Goa is a great place. It does have an international feel about it. The sea beaches add to the beauty of this place. But India has a lot of beautiful places to offer like the sand dunes of Rajasthan, or a hill station, etc.

Tell us about the Indian Motorcycle Riders Group (IMRG)?

Internationally Indian Motorcycle has launched this group called Indian Motorcycle Riders Group. We are announcing the start of this group’s India Chapter. This is all about giving our riders the pleasure of riding together, giving the brotherhood sort of feeling, for long distance riding. People would generally do a weekend ride for an hour or two, have breakfast or lunch and come back. But we would give them platform where they can go for a longer distance of a few days and enjoy the ride and of course the different locations. We have some very exotic locations in mind.

How many are there initially for this group?

To start with we have all the Indian customers who are the owners of Indian motorcycles. They will be enrolled free for the first two years. Thus every customer who has bought an Indian motorcycle in the last 18 months will be enrolled into IMRG. Moving forward we also have plans to get fan memberships which is in case you don’t own an Indian Motorcycle bike you can still be a fan. We are working on that. 


Tags New Indian Motorcycle launch India Bike Week in Goa Indian Motorcycle Polaris Pankaj Dubey IMRG Indian Motorcycle Riders Group


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Pankaj Dubey
Date - 24 Feb 2016

Managing Director, Indian Motorcycle





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